Profile
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The size of the Egyptian exports does not match with the large potential of the country .
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1.
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To undertake export promotion activities such as technology assessments, market analysis, market segmentation etc. |
2.
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To encourage establishing infrastructure resources such as communication facilities , satellite channel to provide services through it. |
| 3. |
To encourage setting up export obligation policies. |
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| 1. |
Foster experience and expertise in the art of offshore development.
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2.
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Gain excellent experience in application migration (The art of upgrading to new platforms and new technology requires full understanding of the existing application and technology). |
3.
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Disseminate information of the offshore development. |
4.
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Start with the most needed product's category in the market. |
5.
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Study big outsourcing projects in the most successful development countries to get experience. |
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Tactics
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Definition |
Owner |
Develop marketing plan
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Business Development Unit |
Promote the creation of infrastructure
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Board of Trustees
Board of Directors |
Followup marketing objectives
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Business Development Unit |
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| 1. |
Foundation of qualified export policies, which promote the business. |
2.
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All targeted Ministries with the Ministry of Communications and Information Technology have to act as one integrated unit. |
3.
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The existence of international cooperation through strategic alliances. |
4.
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Safe guarding the intellectual property of the investor. |
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Potential Performance Measures
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| 1. |
Rate of contribution to the plan. |
2.
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Rate of stimulating the relevant experience of the most successful development countries.
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